How much does a website cost?
Your prospects and customers view your website before visiting your store. So, not having a small business website can leave a poor or negative impression on them. If you’re postponing your plan to have your own site for financial reasons, you shouldn’t do it. Indeed, the cost of small business website has come down considerably these days.
But how much does it cost to create a website? Two-thirds of small business owners spend less than $10,000 to design, build, and launch a website.
If you just want to create a website to promote your products and services, you can expect to spend around $1,000 to $7,600. Businesses that need to offer a reservation service can set up a website for around $3,600 to $10,000.
For an eCommerce business that sells 100 to 1,000 products per day, the cost of the website can range from $5,000 to $55,000.
If you want to know the exact average cost of a website, it will not be possible because the cost of creating a website depends on various factors, such as
- The complexity of a website
- Editorial cost
- Choice of domain and host
- Way to have a website (DIY route or hire a designer)
Also, you should note that custom website development is expensive. So, if you are planning to have a website with special functions, you should be ready to shell out more money.
How much does a website cost per month?
A basic website can cost you between $6 and $50 per month if you set it up using a website builder. To increase the functionality of your website, you can expect to pay additional fees per month, depending on the price of the add-on applications you choose. You can choose a free website builder for your small business to minimize costs.
If you choose WordPress to build a website, you might have to pay around $15 to $60 per month with an initial cost of around $60 to $800. And that upfront cost can add up quickly if you decide to hire a web designer to create a custom website.
You should also understand that the monthly cost of your website can add up quickly if you choose to have a complex website built by a designer.
How much does a website cost per year?
A website can cost you between $70 and $6,000 or more per year, depending on the route you choose to have a website and the functions you seek.
If you use a website builder, the cost will be around $70 to $3000 per year. And hiring a designer to create a custom website can cost you around $1,500 to $7,200 or more per year, plus the initial cost of hiring a designer.
The annual cost of a website depends solely on the type of website you create and how you create it. Complex websites built by experienced designers cost a lot of money.
DIY Website Building Vs. Built For You
The internet is full of articles, guides, videos, and other resources on how to build a website.
So, if you are web savvy or tech savvy, you can opt for DIY website building instead of hiring someone to build a website for you. Building websites on your own can save you a lot of money because hiring a web developer is expensive.
However, if you need a website with complex functions, it will be better to hire an expert to do the job. Even if you choose the WordPress platform and buy a powerful theme, getting advanced features may cause you to lose patience.
These pros and cons of creating your own website can help you better understand which option is right for you.
Using a Website Builder Vs. Custom Website Design
With the help of a website builder, business owners can create their websites without hiring a professional web developer.
Is a website builder the right choice for your business? Or you should opt for a custom website.
Considering the following factors can help you make the right decision:
Building a website using a website builder is cheaper than hiring a web design agency to have a custom website. Domain registration fees and hosting service fees are already included in the website builder’s monthly or yearly prices.
But when you hire a developer for a bespoke website, you have to pay for everything, including design fees.
If you don’t know how to choose the best website builder, you can search online to find the best value for money.
2- Time and energy
If you’re not a web or tech expert, using a website builder can waste a lot of your time and energy. But hiring a developer can save you time that you can use to execute growth-driving activities.
3- Security and assistance
The website builder subscription cost includes security and support. So you don’t have to invest in the security of your website. And there are no website maintenance costs.
But if you hire a web design agency to have a bespoke website, you need to invest in your website security. Additionally, you may need to regularly spend money on maintaining your website.
4- Skill required
Website builders claim that it is extremely easy to create a website using their platforms. But there is always a learning curve to use these platforms optimally. If you’re not a web or tech expert, using a website builder will require a significant time commitment.
However, you don’t need any web or technical skills to hire a web designer to have a bespoke website design.
Website builders offer limited customization options. So if you want a professional website with lots of customization to suit your business needs, a website builder might not do the job.
Custom website development costs a lot of money, but it offers endless options for customizing your website.
Cost Breakdown of Building and Maintaining a Basic Business Website
Whether you want to run an online store or a simple website, you should know that good website development costs money.
Even if you plan to use one of these free WordPress themes, you will have to spend money on web hosting, domain name registration fees, fees for premium plugins (if you use any ), etc
And not to forget, you will need to hire a WordPress developer if you want to use a custom WordPress theme.
We have discussed below the troubleshooting costs you may have to bear to have your own website:
You can expect to pay $2 to $20 per year for domain registration fees. Some web hosts and website builders offer a free domain for one year. So you should check with your host.
Popular domain name registrars include Domain.com, Bluehost, GoDaddy, etc.
Web hosting costs between $40 and $250 per year, depending on the provider you choose. If you are looking for a powerful web hosting service, you can opt for virtual private server (VPS) hosting or dedicated hosting. If you’re building a WordPress site, managed WordPress hosting might be the right choice for you.
The major companies offering web hosting services are Bluehost, GoDaddy, Hostinger, DreamHost, etc.
Bluehost is an officially recommended WordPress hosting provider.
SSL certificates cost from $65 to $300 per year. A few hosting companies offer a free SSL certificate with their plans.
To add a professional touch to your WordPress site, you need to purchase a premium theme. You can purchase a premium WordPress theme for $10 to $200. You can find tons of premium themes these days, making it easy for you to choose a theme that can accurately represent your business.
If you want to run an online store, you can expect to pay between $2,000 and $25,000 to add e-commerce functionality to your website.
To improve your website’s visibility on search engines, you will have to pay for search engine optimization. Businesses pay an average of $500 per month on SEO. For WordPress SEO, there are plenty of free plugins you can explore to increase your website traffic if you don’t want to spend money on SEO upfront.
The cost of content depends on the number of web pages you are going to have and the type of content you are going to feed into your content management system. Generally, you will have to pay $100 for a web page. E-books, blog posts, and white papers are priced differently.
If you want to have a visually appealing website, you will need to use quality images on your website. Stock images can cost you between $15 and $50 per image. And hiring a photographer can cost you between $100 and $15,000 per photo shoot.
Additional apps and integrations
To make your website fully functional, you may need to buy apps and hire someone to do integrations. Google Analytics and Google Search Console are essential integrations you need to achieve. You can also consider buying a social media plugin.
General website maintenance
Website maintenance costs money. You can expect to pay $100 per year for a small website and $300 to $600 per year for a medium-sized website.
Businesses spend between $500 and $50,000 per month on digital marketing.
Now that you know, how much does it cost to create a website? It’s time to make a plan to have a website for your business. You can read these tips for creating a good website.
Whether you want to outsource web development or do it yourself, you need to understand that a fully functional website costs money. Here you can learn what kind of web hosting server you need and how to choose a good domain name.